If you’ve ever felt overwhelmed by the never-ending task of marketing your business, pay attention to your gut reaction. It could indicate that it’s time to focus on marketing systems rather than the production of the content itself. To be real, no matter how efficient your processes are, content creation is expensive, whether you measure …
These days, when someone says they want to start a podcast, there can be some ambiguity. Podcasting has evolved far beyond its roots as an audio streaming format. What started as conversations modeled after radio is now a multimedia ecosystem that includes full video productions, short-form clips, and live streams. Content marketing strategy is about …
Introduction This Privacy Policy describes how Nuflux Media (“we,” “our,” or “us”) collects, uses, and shares your personal information when you use our website at https://nuflux.net/ and related services. Controller/Data Controller Information Company: Nuflux Media Jurisdiction: Ontario, Canada Address: 18 King St E, Suite 1400 Toronto, ON, M5C 1C4 Canada Contact Email: info {AT} nuflux …
Leaders and entrepreneurs alike dream of launching an online store unlike anything before it. However, the reality is that you can fast-track your progress and pick up what works and what doesn’t by studying the most successful ecommerce sites. In today’s digital-first marketplace, your website is often the first point of contact between your brand …
Mike has a big collection of sneakers he’s proud of, from Air Jordan 11s to Nike Dunks. His next sneaker purchase isn’t a purely rational decision because he’s built such an affinity with Nike. People know this, but some believe it’s not as relevant to their industry, particularly in B2B. In reality, it’s surprisingly consistent. …
Steve Krug’s classic book about web usability, Don’t Make Me Think, has the perfect title. It encapsulates what you need to achieve with your calls to action. The closer you get to telling your audience the actions they can take in the clearest, most captivating way, the greater the chance your marketing succeeds. In digital …
As a business owner, you have a good idea of which months are slow for sales. Still, that knowledge doesn’t quite ease the blow when you’re in the thick of it. Seasons that generate lower-than-average revenue can make you wonder if a greater downward trend is emerging. And since the cost of doing business and …
As Geddy Lee of Rush sang, “If you choose not to decide, you still have made a choice.” It’s a pearl of wisdom that applies to business in general. And it strongly applies to the decision to do your marketing in-house versus hiring a marketing agency. Countless small to mid-size businesses have added marketing to …
Everywhere you look on social media there’s larger than life personalities. Top influencers will rent a Lamborghini or a tank to push their comedy sketch towards the extraordinary. Business leaders like Mark Cuban and Gary Vee believe in what they’re saying 110%, and their message is infectious as a result. In an age when putting …
Want to know the best way to create an unforgettable personal brand? Learn from the best! One perk of learning about marketing is that there’s an endless supply of content at your fingertips to draw inspiration from. Before launching or investing in your personal brand it pays to get your head around what’s working for …
