Don’t Go Global: Is It Time to Localize Your Marketing?

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Don’t Go Global: Is It Time to Localize Your Marketing?Branding, Digital Marketing

by Chuck Rees on August 2, 2022 with Comments Off on Don’t Go Global: Is It Time to Localize Your Marketing?

It’s a bit of a problem. There’s plenty of advice online about managing global brands and how to localize the marketing for customers from New York to New Delhi. Getting information aimed at enterprises when you’re running a small to mid-sized business can inspire you to think big. And it can also send you in …

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Branding for Small Business: A Simple Guide

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Branding for Small Business: A Simple GuideBranding, Digital Marketing

by Chuck Rees on May 14, 2020 with Comments Off on Branding for Small Business: A Simple Guide

Small business owners inevitably need to wear a lot of hats. Beyond managing your core business offerings, you likely need to have to your hand in everything from accounting to sales. Marketing your products or services is an ongoing process, and the best time to start is yesterday. Before you can scale your business and …

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