How to Squeeze Better Work from Graphic Designers Graphic Design
by Chuck Rees on September 21, 2012 with Comments Off on How to Squeeze Better Work from Graphic Designers
1. Write a creative brief This is the most significant contribution a client can make yet a large proportion of small business owners sidestep doing it. To make matters worse designers often don’t insist on getting a brief, instead resorting to inquiries during the meeting. Among the on-the-fly responses about objectives, target audience, etc., something …